Larry Becker from The Rimm Kaufman Group

Shaun Ryan, CEO of SLI Systems talks to Larry Becker from The Rimm Kaufman Group (http://www.rimmkaufman.com/). The Rimm Kaufman Group are an online marketing agency that specialize in paid search marketing and website effectiveness consulting.

Larry outlines issues facing today’s ecommerce retailers¬†and how the Rimm Kaufmann Group assists them to improve their online presence. Larry provides an insight into the changes online retailers will face in the near future, including conversion rates, advertising effectiveness and cost effective ways of increasing traffic.

Length 15 mins 14 secs.

Transcript: Larry Becker from The Rimm Kaufman Group

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