Lizzy Klein from Folica

Shaun Ryan, CEO of SLI Systems talks to Lizzy Klein from Folica (www.folica.com/).

Folica.com offers more than 5,000 hair care and styling products for women and men. In the podcast interview, Lizzy Klein and host Shaun Ryan, CEO of SLI Systems, discuss how to capitalize on social networking buzz about a company, as well as the need to organize an online storefront based on customer buying habits.

Lizzy also discusses the forthcoming redesign of Folica.com, which will incorporate channels that allow shoppers with specific hair care needs to fine-tune their navigation of the site. The redesigned site will incorporate user-generated content, as well as expert advice from top hair care professionals.

Transcript: Lizzy Klein from Folica

Length 16 mins and 34 secs.

One Response to “Lizzy Klein from Folica”

  1. Giselle Says:

    I love this interview! Lizzy is fun to listen to and made me want to check out follica.com. Plus I want her to give me style tips! Giselle

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