In this episode of the Ecommerce Podcast host Shaun Ryan, CEO, SLI Systems, interviews Dave Baird, VP of Marketing and Co-owner at MagnetStreet who are a manufacturer of the highest quality full-color refrigerator magnets.

Dave discusses his experience with starting an ecommerce store over 10 years ago and how the business has evolved over the years. He explains how SEO and analytics have helped him find a new market for “Save the Date” magnets that he never expected. As social media becomes more prevalent, Dave talks about how this has become a great source for “word of mouth” marketing to drive new business to his website.

Tune in to find out more!

Length 21 mins and 05 secs

Transcript: Dave Baird from MagnetStreet

 

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