Archive for the ‘podcasts’ Category

Gil Levy from Ecommerce Partners

Thursday, December 1st, 2011

In this episode of the Ecommerce Podcast, host Shaun Ryan, CEO of SLI Systems, interviews Gil Levy, Founder and Managing Director of Ecommerce Partners a provider Internet marketing, website design and ecommerce solutions.

Gil discusses the issue of businesses not allocating enough resources for ecommerce and why they need to commit time and effort to their site in order to see the impact they desire. He goes on to talk about how segmentation and personalization are simple strategies to implement and should be used more in ecommerce.

Tune in to find out more!

Length 23 mins 46 secs

Transcript: Gil Levy from Ecommerce Partners

Steve Groenier from Artbeads

Saturday, October 8th, 2011

In this episode of the Ecommerce Podcast, host Shaun Ryan, CEO of SLI Systems, interviews Steve Groenier, VP Sales and Marketing of Artbeads.com an online leading supplier of beads and jewelry making supplies.

Steve discusses ways Artbeads.com leverages paid search and social media to increase customer engagement and drive more visitors to their site. He goes on to talk about their continuous efforts to improve their user experience with ratings and reviews, product recommendation and site search.

Tune in to find out more!

Length 29 min 51 secs

Transcript: Steve Groenier from Artbeads

Jamin Arvig from WaterFilters.net

Wednesday, September 7th, 2011

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO of SLI Systems, interviews Jamin Arvig, president and founder of WaterFilters.net a provider of residential and commercial water filtration products.

Jamin discusses the benefits of not only selling water filter products, but providing an ongoing, personalized service to their customers to keep them coming back to the website. He explains how good customer service is key to retaining their current customers as well as acquiring new customers through “word of mouth”.

Tune in to find out more!

Length 18 min 9 secs

Transcript: Jamin Arvig from WaterFilters.net

Chad Coleman from U.S. Toy

Thursday, August 18th, 2011

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO of SLI Systems, interviews Chad Coleman, Internet Marketing Manager of U.S. Toy, a multichannel retailer of educational toys and materials as well as novelty and party supplies.

Chad discusses some of the challenges U.S. Toy faces with having three online stores. He explains how they recently started cross-linking their search results so visitors can see products available on their other sites.

Tune in to find out more!

Length 21 mins 40 secs

Transcript: Chad Coleman from U.S. Toy

George Eberstadt from TurnTo Networks

Wednesday, August 3rd, 2011

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO of SLI Systems, interviews George Eberstadt, CEO and Founder of TurnTo Networks, a provider of Social Commerce applications for online merchants.

George discusses why incorporating social media is crucial for ecommerce sites. TurnTo has an innovative approach to customer reviews which allows shoppers to ask questions directly to customers who have already purchased the product they are considering. Shaun and George also touch on the newest social platform – Google+.

Tune in to find out more!

Length 21 mins 58 secs

Transcript: George Eberstadt from TurnTo Networks

Matt Konkle from FifthGear

Saturday, July 16th, 2011

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO of SLI Systems, interviews Matt Konkle, President of FifthGear, a single-source provider for order fulfillment services, contact center services, e-commerce management, and internet marketing.

Matt discusses what retailers are doing in this economic climate and how internationalization and customer service (especially through social media and mobile) are major focuses for the future.

Tune in to find out more!

Length 19 mins and 51 secs

Transcript: Matt Konkle from FifthGear

Tim Parry from Multichannel Merchant

Wednesday, January 12th, 2011

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO, SLI Systems, interviews Tim Parry, senior writer at Multichannel Merchant, a leading information source for multi-channel retailers online, in print and in person.

Tim discusses the lastest marketing tools multi-channel retailers are using to boost sales. Tim explains how catalogs are still a great source of marketing and can help drive your customers to your website. He also shares some of his predictions for 2011.

Tune in to find out more!

Length 30 mins and 41 secs

Transcript: Tim Parry from Multichannel Merchant

Webinar: It’s Not Too Late to Seize the Season

Friday, November 5th, 2010

Last week, SLI Systems recorded a webinar with presenter Sue Aldrich, Senior Vice President of Patricia Seybold Group. Sue discusses how ecommerce companies can improve their websites for the holiday shopping season. She explains what’s hot for consumers this holiday from the top retial catergories, how to capitalize on these trends, and three ways to improve conversions in the next 30 days.

Tune in to find out more!

Length 28 mins and 27 secs

Dave Baird from MagnetStreet

Friday, October 29th, 2010

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO, SLI Systems, interviews Dave Baird, VP of Marketing and Co-owner at MagnetStreet who are a manufacturer of the highest quality full-color refrigerator magnets.

Dave discusses his experience with starting an ecommerce store over 10 years ago and how the business has evolved over the years. He explains how SEO and analytics have helped him find a new market for “Save the Date” magnets that he never expected. As social media becomes more prevalent, Dave talks about how this has become a great source for “word of mouth” marketing to drive new business to his website.

Tune in to find out more!

Length 21 mins and 05 secs

Transcript: Dave Baird from MagnetStreet

Linda Bustos from Elastic Path

Wednesday, September 29th, 2010

In this episode of the Ecommerce Podcast host Shaun Ryan, CEO, SLI Systems, interviews Linda Bustos, Director of Ecommerce Research at Elastic Path who is a leading ecommerce software platform.

Linda discusses some of the recent topics on the number one ecommerce blog, GetElastic.com. Linda and Shaun talk about some things retailers should consider with their website, particularly the checkout, to improve the customer experience and conversions.

Tune in to find out more!

Length 28 mins and 55 secs

Transcript: Linda Bustos from Elastic Path